At Gasoline Alley Harley-Davidson®, our customers come first.

Our mission is: "Commitment to building the motorcycle community in the heart of Alberta by being the destination for good times and by providing hometown customer service."

Our vision is: "Striving to increase our market share through genuine concern for our customers and community."

Our values are: "Customer service, community involvement, integrity, honesty, and mutual respect. We take pride and are dedicated in all that we do. These combined, create positive results, with accountability, in a professional work environment."

Gasoline Alley Harley-Davidson® (GAH-D®) first made its mark in Alberta as G&H Harley Davidson® in 1990, opening its doors in a small shop in downtown Red Deer. In a short 9 year period, owner Grant Price moved to a larger building in the up and coming Gasoline Alley. The dealership now stands at a whopping 41,500 sq ft. and under the leadership of Matthew Price, Grants eldest son, claimed the Dealer of the Year for all of Canada in 2014. At Gasoline Alley Harley-Davidson®, our customers come first.